Wicker Introduces the Commercial Advertisement Loudness Mitigation Act

Legislation Addresses Excessive Commercial Volume

June 18, 2008

WASHINGTON – U.S. Senator Roger Wicker (R-Miss), a member of the Senate Commerce Committee, today introduced the Commercial Advertisement Loudness Mitigation Act (CALM Act).  This legislation would require the Federal Communications Commission (FCC) to prescribe a standard to preclude commercials from being broadcast at louder volumes than the program material they accompany. 

“Excessively loud television commercials are annoying and drive families away from quality programming,” said Senator Roger Wicker.  “This bill is a common sense approach to a problem that plagues individuals across the nation and will create a more enjoyable television experience.  As a member of the Commerce Committee, I look forward to working with my colleagues to make this legislation a reality.”     
Wicker’s bill is the Senate companion to legislation introduced in the House of Representatives by Representative Anna Eshoo of California.